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Changing Children's Lives With the Gift of Literacy

Changing Children's Lives With the Gift of Literacy

Imagine a young child receiving a book in the mail every month until the age of five. What better way to say reading is important? Children enrolled in the Ferst Program receive a new book every month in the mail until their 5th birthday. There is absolutely no cost (ever) to registered children in participating areas! The program is made possible through the partnership with local, all-volunteer Community Action Teams (CATs).

Ferst Readers is a 501C3 organization whose funding is provided through private donations, corporate sponsorships, and grants. Contact us to help with a local program or get a new one started in your area so that we may work together to bring the gift of literacy to every child from birth-5 years old. Partnering together, we can help prepare every child for success in school and in life.

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Watch the full length video by clicking here.

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  • For Parents

    The single most important activity for building the knowledge required for eventual success in reading is reading aloud to children. Read More >>>
     
  • Program Overview

    Our Mission: Strengthening communities by providing quality books and literacy resources for children and their families to use at home during the earliest stages of development. Read More >>>
  • Get Involved

    Approximately 61 percent of low-income families do not have a single piece of reading material suitable for a child. Find out how you can help. Read More >>>
     

About the Founder

Robin

Listening to a local Madison, Ga. plant executive discuss the difficulty finding employees who could read at the required level for hiring, Robin Ferst was inspired to start the non-profit Ferst Readers in 1999, which she dedicated to fostering literacy and creativity in pre-kindergarten children.

Following a successful business career in Commercial Mortgage Banking, Real Estate development and Private Trust investment management, Robin lived in numerous cities before returning to Georgia and has once again selected her native Atlanta as her home.

Read more: About the Founder

Board of Directors

Robin Ferst, Founder

Margaret Hylton Jones,Chair
Owner, Margaret Jones & Associates

Susannah Balish, Vice Chair
Community Volunteer

Diane McClearen, Secretary
Director, Community Relations at Oglethorpe Power

Dr. Bill Rushing, Treasurer
Retired Economist, Georgia State University

Will Acree
Goldman, Sachs and Company

Dr. Stan DeJarnett
Retired Superintendent, Morgan County School System

Kattia Easterly

Eve Goldstein
Retired, Attorney

Nancy Hall
Former Interim Executive Director, Georgia Public Broadcasting

Alicia Johnson
Manager of Community Relations, Wellcare of Georgia

Dr. B.K. Johnston
Retired Educator/Community Volunteer

Margaret Quinlin
Owner, Peachtree Publishers

Charles Richardson
The Macon Telegraph

Everett Royal
Entrepreneur/Developer

Elizabeth Sprouse
Emory Healthcare

Gay Vaughan
Retired Real Estate Broker

Michelle Wells
Medical Physicist/Community Volunteer

Program Overview

Who Are We?

Ferst Readers' mission is "strengthening communities by providing quality books and literacy resources for children and their families to use at home during the earliest stages of development." Ferst Readers wants every child to have the best start in life - and nothing helps a baby's brain develop more than exposure to rich language and loving interactions. The key is having books in the home and being read to from birth. Our vision is "to create better learners, brighter futures, and stronger communities by giving every child under five access to quality books in their homes."

What Do We Do?

Ferst Readers was founded in 1999 to address the growing problem of children, many from low-income communities, entering kindergarten without basic early literacy skills and school readiness, a preventable problem that has far-reaching impacts throughout students’ lives. The recipe for early school success is simple: start school with strong literacy skills. Ferst Readers’ recipe for encouraging early literacy development is even simpler. Ensure children have developmentally appropriate books in their homes and provide parents with resources supporting them as their child's first teacher.

Children in the Ferst Readers literacy program receive a bookstore-quality, age-specific book and resources mailed to them at home every month until their fifth birthday. This access to print helps create a language-rich environment in the home.

Why Is Our Program Important?

  • 61% of low-income families do not have a single book suitable for a child.
  • The single most significant factor influencing a child’s early educational success is an introduction to books and being read to at home prior to beginning school.
  • Children who have not already developed some basic literacy practices when they enter school are three to four times more likely to drop out in later years.
  • The only behavior measure that correlates significantly with reading scores is the number of books in the home.

Click here to go to our Literacy Statistics page.

  Our impact: Participating communities with a robust Ferst Readers program have seen:

  • Kindergarten readiness assessment scores rise significantly, in some cases as much as double.
  • Higher post-test gains for 1st-grade students who were Ferst Readers.
  • School-wide standardized reading scores increase by several percentage points each year as Ferst Readers graduates progress through the school system.
  • Increased awareness of the importance of developing early literacy skills - in the home and throughout the community.

The majority of the cost of the Ferst Readers program, $42 per year per child, is raised in each community through donations from individuals, corporate sponsorships, and foundation grants.  

How Do We Do It?

Community Action Teams, or CATs, are made up of dedicated volunteers who oversee and administer the program in each participating county/community. CATs may differ in composition from county to county, but five to ten members make up the core.  Naturally, the more diverse the CAT, the more successful it is at getting the message out, registering children, and gathering support for the program. The CATs are ultimately responsible for raising most of the funds needed for each child participating in their program. This local involvement enables sustainability by building capacity at the community level around the important issue of literacy.

While the Ferst Readers program is open to all children regardless of income level, many participating communities focus on at-risk populations such as Early Head Start, Women, Infants, and Children (WIC), and low-income neighborhoods for program registration. This is often driven by limited funding in the community. As funding increases, more children are eligible for enrollment.

Partnerships are another way we are able to implement our program. They generally involve a specific donor group or designated funding focusing on a specific children group. This might be in the form of a grant award or a civic organization such as Rotary or Kiwanis that provides funding for a group of children they especially want to champion.  We have PATs that sponsor Early Head Start programs, daycare centers, and children of residents in apartment complexes, to name a few.  

Ferst Readers programs exist in Alabama, Florida, Georgia, Illinois, Iowa, Mississippi, Montana, South Carolina, Texas, and Virginia.

Our Publishers:  Ferst Readers is proud of its partnership with the publishers who make this program possible:  

  • HarperCollins
  • Peachtree Publisher 
  • Our Rainbow Press
  • Books4School
  • Blue Manatee
  • Candlewick Press
  • Books by the Buschel
  • Book Depot
  • All About Books

 

Our Mission

Our Mission:
"Provide books for local communities to prepare all Georgia preschool children for reading and learning success."

A Letter from our Founder


When I was a young girl, books were always a part of my world.  My family read to me from the time I was born.  When I was six years old, I was diagnosed with a hearing loss.  As it became harder to communicate, I became an avid reader.  Books gave me a confidence that I might not have otherwise known.  They opened up a world of imagination and possibility that helped me face and overcome challenges.


One of my favorite books is The Little Engine that Could.  Although it was read to me hundreds of times, I never grew tired of the story.  The lesson of the Little Blue Engine is that the first step to success is the belief that you can do it.  


Every book is an exciting adventure, planting the seeds for our children’s dreams of becoming farmers, doctors, inventors, dancers or teachers to Imagine the Possibilities that exist for each of us.  Robin Ferst

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Thank you for visiting Ferst Readers!

Ensuring that children develop early literacy skills is one of the most important things we can do - as parents, as teachers - and as a society.

Won't you help us make a difference?

Adopt a reader today!   Make a Donation!